South African women using Facebook were more active on social media than men. As of June 2021, a median of nine posts was liked, and nine comments were made by women, compared to seven and five by men, respectively. Furthermore, women were more prone to click on advertisements (Ads) in the last 30 days.
Facebook activity frequency in South Africa as of 2021, by gender
Facebook activities
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The source specifies that "Figures represent median values for active Facebook users aged 18 and above. "Ads" may include any type of paid content published to Facebook, including sponsored posts.".
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We Are Social, & Hootsuite, & DataReportal. (February 15, 2022). Facebook activity frequency in South Africa as of 2021, by gender [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1316639/facebook-activity-frequency-in-south-africa-by-gender/
We Are Social, und Hootsuite, und DataReportal. "Facebook activity frequency in South Africa as of 2021, by gender." Chart. February 15, 2022. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1316639/facebook-activity-frequency-in-south-africa-by-gender/
We Are Social, Hootsuite, DataReportal. (2022). Facebook activity frequency in South Africa as of 2021, by gender. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1316639/facebook-activity-frequency-in-south-africa-by-gender/
We Are Social, and Hootsuite, and DataReportal. "Facebook Activity Frequency in South Africa as of 2021, by Gender." Statista, Statista Inc., 15 Feb 2022, https://www.statista.com/statistics/1316639/facebook-activity-frequency-in-south-africa-by-gender/
We Are Social & Hootsuite & DataReportal, Facebook activity frequency in South Africa as of 2021, by gender Statista, https://www.statista.com/statistics/1316639/facebook-activity-frequency-in-south-africa-by-gender/ (last visited August 24, 2024)
Facebook activity frequency in South Africa as of 2021, by gender [Graph], We Are Social, & Hootsuite, & DataReportal, February 15, 2022. [Online]. Available: https://www.statista.com/statistics/1316639/facebook-activity-frequency-in-south-africa-by-gender/
