According to an April 2021 study, listening to podcasts and watching artists livestreaming on social media were the most popular online arts and cultural activities in the United States, with a quarter of respondents claiming to have done so. While 21 percent of the survey sample participated in online classes, courses, or workshops, only six percent of respondents joined a virtual book club.
Share of individuals engaging with online arts and cultural activities in the United States as April 2021, by type of activity
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Share of respondents
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*The survey combined a sample of 3,617 adult American respondents with responses by attendees of 532 cultural organizations in the United States (approximately 74,000 responses). Please find here (page 16) detailed information on the sample size and the survey methodology.
The survey question was phrased by the source as follows: "Have you done any online arts or culture activities or events over the past year?".
Multiple answers were possible.
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Slover Linett Audience Research, & Yancey Consulting, & LaPlaca Cohen. (February 1, 2022). Share of individuals engaging with online arts and cultural activities in the United States as April 2021, by type of activity [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1315354/online-arts-and-cultural-engagement-united-states/
Slover Linett Audience Research, und Yancey Consulting, und LaPlaca Cohen. "Share of individuals engaging with online arts and cultural activities in the United States as April 2021, by type of activity." Chart. February 1, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1315354/online-arts-and-cultural-engagement-united-states/
Slover Linett Audience Research, Yancey Consulting, LaPlaca Cohen. (2022). Share of individuals engaging with online arts and cultural activities in the United States as April 2021, by type of activity. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1315354/online-arts-and-cultural-engagement-united-states/
Slover Linett Audience Research, and Yancey Consulting, and LaPlaca Cohen. "Share of Individuals Engaging with Online Arts and Cultural Activities in The United States as April 2021, by Type of Activity." Statista, Statista Inc., 1 Feb 2022, https://www.statista.com/statistics/1315354/online-arts-and-cultural-engagement-united-states/
Slover Linett Audience Research & Yancey Consulting & LaPlaca Cohen, Share of individuals engaging with online arts and cultural activities in the United States as April 2021, by type of activity Statista, https://www.statista.com/statistics/1315354/online-arts-and-cultural-engagement-united-states/ (last visited August 25, 2024)
Share of individuals engaging with online arts and cultural activities in the United States as April 2021, by type of activity [Graph], Slover Linett Audience Research, & Yancey Consulting, & LaPlaca Cohen, February 1, 2022. [Online]. Available: https://www.statista.com/statistics/1315354/online-arts-and-cultural-engagement-united-states/
