A survey in 2020 in China suggested that the non-guaranteed quality was the primary disadvantage of social commerce, with around 45.4 of respondents agreeing. Meanwhile, Chinese consumers viewed the convenience as the biggest advantage of social commerce, according to the same survey.
Leading disadvantages of social commerce perceived by consumers in China as of February 2022
Characteristic
Share of respondents
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Website. (April 25, 2022). Leading disadvantages of social commerce perceived by consumers in China as of February 2022 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1314702/china-leading-disadvantages-of-social-commerce/
Website. "Leading disadvantages of social commerce perceived by consumers in China as of February 2022." Chart. April 25, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1314702/china-leading-disadvantages-of-social-commerce/
Website. (2022). Leading disadvantages of social commerce perceived by consumers in China as of February 2022. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1314702/china-leading-disadvantages-of-social-commerce/
Website. "Leading Disadvantages of Social Commerce Perceived by Consumers in China as of February 2022." Statista, Statista Inc., 25 Apr 2022, https://www.statista.com/statistics/1314702/china-leading-disadvantages-of-social-commerce/
Website, Leading disadvantages of social commerce perceived by consumers in China as of February 2022 Statista, https://www.statista.com/statistics/1314702/china-leading-disadvantages-of-social-commerce/ (last visited July 22, 2024)
Leading disadvantages of social commerce perceived by consumers in China as of February 2022 [Graph], Website, April 25, 2022. [Online]. Available: https://www.statista.com/statistics/1314702/china-leading-disadvantages-of-social-commerce/