As of the third quarter of 2023, according to a survey on the use of social media for brand research, 52.8 percent of internet users between the ages of 16 and 64 years in South Korea responded that they searched for information on at least one social media platform. Among the social media channels, social networks were ranked as the most used channel selected by 22.7 percent of the users.
Usage rate of social media sources used for brand research in South Korea as of the 3rd quarter of 2023, by channel
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DataReportal, & We Are Social, & Meltwater. (February 23, 2024). Usage rate of social media sources used for brand research in South Korea as of the 3rd quarter of 2023, by channel [Graph]. In Statista. Retrieved November 19, 2024, from https://www.statista.com/statistics/1310268/south-korea-usage-rate-of-social-media-for-brand-and-product-research-by-channel/
DataReportal, und We Are Social, und Meltwater. "Usage rate of social media sources used for brand research in South Korea as of the 3rd quarter of 2023, by channel." Chart. February 23, 2024. Statista. Accessed November 19, 2024. https://www.statista.com/statistics/1310268/south-korea-usage-rate-of-social-media-for-brand-and-product-research-by-channel/
DataReportal, We Are Social, Meltwater. (2024). Usage rate of social media sources used for brand research in South Korea as of the 3rd quarter of 2023, by channel. Statista. Statista Inc.. Accessed: November 19, 2024. https://www.statista.com/statistics/1310268/south-korea-usage-rate-of-social-media-for-brand-and-product-research-by-channel/
DataReportal, and We Are Social, and Meltwater. "Usage Rate of Social Media Sources Used for Brand Research in South Korea as of The 3rd Quarter of 2023, by Channel." Statista, Statista Inc., 23 Feb 2024, https://www.statista.com/statistics/1310268/south-korea-usage-rate-of-social-media-for-brand-and-product-research-by-channel/
DataReportal & We Are Social & Meltwater, Usage rate of social media sources used for brand research in South Korea as of the 3rd quarter of 2023, by channel Statista, https://www.statista.com/statistics/1310268/south-korea-usage-rate-of-social-media-for-brand-and-product-research-by-channel/ (last visited November 19, 2024)
Usage rate of social media sources used for brand research in South Korea as of the 3rd quarter of 2023, by channel [Graph], DataReportal, & We Are Social, & Meltwater, February 23, 2024. [Online]. Available: https://www.statista.com/statistics/1310268/south-korea-usage-rate-of-social-media-for-brand-and-product-research-by-channel/