Millennials and Generation Z incorporate social media in their cooking and eating behavior. A widespread 2022 survey accross several European countries shows that more than half of European 13-39 year olds cooked meals that were trending on social media. In addition, nearly a third of respondents turned to social media for recipes.
Popular social media food activities of Millennials and Generation Z in Europe in 2022
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Ypulse. (April 12, 2022). Popular social media food activities of Millennials and Generation Z in Europe in 2022 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1309605/cooking-behavior-young-consumers-europe/
Ypulse. "Popular social media food activities of Millennials and Generation Z in Europe in 2022." Chart. April 12, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1309605/cooking-behavior-young-consumers-europe/
Ypulse. (2022). Popular social media food activities of Millennials and Generation Z in Europe in 2022. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1309605/cooking-behavior-young-consumers-europe/
Ypulse. "Popular Social Media Food Activities of Millennials and Generation Z in Europe in 2022." Statista, Statista Inc., 12 Apr 2022, https://www.statista.com/statistics/1309605/cooking-behavior-young-consumers-europe/
Ypulse, Popular social media food activities of Millennials and Generation Z in Europe in 2022 Statista, https://www.statista.com/statistics/1309605/cooking-behavior-young-consumers-europe/ (last visited December 21, 2024)
Popular social media food activities of Millennials and Generation Z in Europe in 2022 [Graph], Ypulse, April 12, 2022. [Online]. Available: https://www.statista.com/statistics/1309605/cooking-behavior-young-consumers-europe/
