A 2023 survey on AI marketing in China pointed out that big data accurate matching was the most widely used AI technology among advertisers (50 percent). Followed were content category tags with a response rate of 48 percent.
Most used AI marketing technologies among advertisers in China in 2023
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36Kr. (December 20, 2023). Most used AI marketing technologies among advertisers in China in 2023 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1307604/china-ongoing-ai-marketing-technologies/
36Kr. "Most used AI marketing technologies among advertisers in China in 2023." Chart. December 20, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1307604/china-ongoing-ai-marketing-technologies/
36Kr. (2023). Most used AI marketing technologies among advertisers in China in 2023. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1307604/china-ongoing-ai-marketing-technologies/
36Kr. "Most Used Ai Marketing Technologies among Advertisers in China in 2023." Statista, Statista Inc., 20 Dec 2023, https://www.statista.com/statistics/1307604/china-ongoing-ai-marketing-technologies/
36Kr, Most used AI marketing technologies among advertisers in China in 2023 Statista, https://www.statista.com/statistics/1307604/china-ongoing-ai-marketing-technologies/ (last visited November 21, 2024)
Most used AI marketing technologies among advertisers in China in 2023 [Graph], 36Kr, December 20, 2023. [Online]. Available: https://www.statista.com/statistics/1307604/china-ongoing-ai-marketing-technologies/
