As of January 2024, Pinterest was most popular with women between the ages of 25 and 34 years old, accounting for 20.4 percent of the social media network's global audience. Additionally, over 19 percent of Pinterest's user base were women belonging to the 18 to 24 year age group. Overall, the image sharing platform was used predominantly by women.
Distribution of Pinterest audiences worldwide as of January 2024, by age group and gender
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We Are Social, & DataReportal, & Meltwater. (February 22, 2024). Distribution of Pinterest audiences worldwide as of January 2024, by age group and gender [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1300092/pinterest-global-audience-by-age-group-and-gender/
We Are Social, und DataReportal, und Meltwater. "Distribution of Pinterest audiences worldwide as of January 2024, by age group and gender." Chart. February 22, 2024. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1300092/pinterest-global-audience-by-age-group-and-gender/
We Are Social, DataReportal, Meltwater. (2024). Distribution of Pinterest audiences worldwide as of January 2024, by age group and gender. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1300092/pinterest-global-audience-by-age-group-and-gender/
We Are Social, and DataReportal, and Meltwater. "Distribution of Pinterest Audiences Worldwide as of January 2024, by Age Group and Gender." Statista, Statista Inc., 22 Feb 2024, https://www.statista.com/statistics/1300092/pinterest-global-audience-by-age-group-and-gender/
We Are Social & DataReportal & Meltwater, Distribution of Pinterest audiences worldwide as of January 2024, by age group and gender Statista, https://www.statista.com/statistics/1300092/pinterest-global-audience-by-age-group-and-gender/ (last visited August 24, 2024)
Distribution of Pinterest audiences worldwide as of January 2024, by age group and gender [Graph], We Are Social, & DataReportal, & Meltwater, February 22, 2024. [Online]. Available: https://www.statista.com/statistics/1300092/pinterest-global-audience-by-age-group-and-gender/