According to a survey among internet users conducted in the third quarter of 2023, nearly 54 percent of respondents in Taiwan researched brands online before making a purchase. Over 44 percent of survey participants visited a brand's website in the past 30 days.
Share of internet users engaged in digital marketing in Taiwan as of 3rd quarter 2023, by online activity
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Share of surveyed internet users
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We Are Social, & DataReportal, & Meltwater. (February 23, 2024). Share of internet users engaged in digital marketing in Taiwan as of 3rd quarter 2023, by online activity [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1296759/taiwan-online-marketing-activity-engagement/
We Are Social, und DataReportal, und Meltwater. "Share of internet users engaged in digital marketing in Taiwan as of 3rd quarter 2023, by online activity." Chart. February 23, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1296759/taiwan-online-marketing-activity-engagement/
We Are Social, DataReportal, Meltwater. (2024). Share of internet users engaged in digital marketing in Taiwan as of 3rd quarter 2023, by online activity. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1296759/taiwan-online-marketing-activity-engagement/
We Are Social, and DataReportal, and Meltwater. "Share of Internet Users Engaged in Digital Marketing in Taiwan as of 3rd Quarter 2023, by Online Activity." Statista, Statista Inc., 23 Feb 2024, https://www.statista.com/statistics/1296759/taiwan-online-marketing-activity-engagement/
We Are Social & DataReportal & Meltwater, Share of internet users engaged in digital marketing in Taiwan as of 3rd quarter 2023, by online activity Statista, https://www.statista.com/statistics/1296759/taiwan-online-marketing-activity-engagement/ (last visited July 22, 2024)
Share of internet users engaged in digital marketing in Taiwan as of 3rd quarter 2023, by online activity [Graph], We Are Social, & DataReportal, & Meltwater, February 23, 2024. [Online]. Available: https://www.statista.com/statistics/1296759/taiwan-online-marketing-activity-engagement/