In 2023, Twitter advertising was estimated to reach around 7.3 million accounts in Hong Kong. According to the source, the calculation included accounts which are duplicated, fake, or those do not represent human individuals, and thus can lead to an overestimation.
X (Twitter) advertising penetration in Hong Kong in 2023, by demographic group
*Figures exceed 100 percent can be associated with the user age misstatements, duplicate or fake accounts, accounts that do not represent human individuals, and changes in residential population figures.
Audience figures may not represent unique individuals, and may not match equivalent figures for the total active user base.
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We Are Social, & DataReportal, & Meltwater. (February 21, 2024). X (Twitter) advertising penetration in Hong Kong in 2023, by demographic group [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1294501/hong-kong-twitter-advertising-audience-demographics/
We Are Social, und DataReportal, und Meltwater. "X (Twitter) advertising penetration in Hong Kong in 2023, by demographic group." Chart. February 21, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1294501/hong-kong-twitter-advertising-audience-demographics/
We Are Social, DataReportal, Meltwater. (2024). X (Twitter) advertising penetration in Hong Kong in 2023, by demographic group. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1294501/hong-kong-twitter-advertising-audience-demographics/
We Are Social, and DataReportal, and Meltwater. "X (Twitter) Advertising Penetration in Hong Kong in 2023, by Demographic Group." Statista, Statista Inc., 21 Feb 2024, https://www.statista.com/statistics/1294501/hong-kong-twitter-advertising-audience-demographics/
We Are Social & DataReportal & Meltwater, X (Twitter) advertising penetration in Hong Kong in 2023, by demographic group Statista, https://www.statista.com/statistics/1294501/hong-kong-twitter-advertising-audience-demographics/ (last visited November 21, 2024)
X (Twitter) advertising penetration in Hong Kong in 2023, by demographic group [Graph], We Are Social, & DataReportal, & Meltwater, February 21, 2024. [Online]. Available: https://www.statista.com/statistics/1294501/hong-kong-twitter-advertising-audience-demographics/