As of February 16, 2025, about 53 percent of Android applications released by Hong Kong publishers were monetized by ads, compared to the global average of 27 percent. It is worth noting that about 30 percent of these apps relied on in-app purchases for monetization.
Major Android app monetization strategies among publishers from Hong Kong as of February 16, 2025
Characteristic
Share of apps
Paid apps
3%
Ads
53%
In-app purchases
30%
0%10%20%30%40%50%60%
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The data is aggregated based on address, such that only major app publishers and ones with valid Hong Kong addresses on the Android market have been considered.
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42matters. (February 16, 2025). Major Android app monetization strategies among publishers from Hong Kong as of February 16, 2025 [Graph]. In Statista. Retrieved April 22, 2025, from https://www.statista.com/statistics/1293227/hong-kong-major-app-monetization-sources/
42matters. "Major Android app monetization strategies among publishers from Hong Kong as of February 16, 2025." Chart. February 16, 2025. Statista. Accessed April 22, 2025. https://www.statista.com/statistics/1293227/hong-kong-major-app-monetization-sources/
42matters. (2025). Major Android app monetization strategies among publishers from Hong Kong as of February 16, 2025. Statista. Statista Inc.. Accessed: April 22, 2025. https://www.statista.com/statistics/1293227/hong-kong-major-app-monetization-sources/
42matters. "Major Android App Monetization Strategies among Publishers from Hong Kong as of February 16, 2025." Statista, Statista Inc., 16 Feb 2025, https://www.statista.com/statistics/1293227/hong-kong-major-app-monetization-sources/
42matters, Major Android app monetization strategies among publishers from Hong Kong as of February 16, 2025 Statista, https://www.statista.com/statistics/1293227/hong-kong-major-app-monetization-sources/ (last visited April 22, 2025)
Major Android app monetization strategies among publishers from Hong Kong as of February 16, 2025 [Graph], 42matters, February 16, 2025. [Online]. Available: https://www.statista.com/statistics/1293227/hong-kong-major-app-monetization-sources/
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