As of June 2022, Naver Webtoon, a South Korean online service providing online comics, also called webtoons, reported a global user count of around 85.6 million users. As the domestic webtoon industry is growing in South Korea, the online comics have also gained attraction globally. In addition to Korean content gaining popularity in general, webtoons are also more commonly adapted as a live-action series, such as the Netflix horror series "Sweet Home", "All of us are dead" or romance series such as "Cheese in the trap".
Global number of users of South Korean online service Naver Webtoon from 2018 to June 2022
(in million users)
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Global number of users of South Korean online service Naver Webtoon from 2018 to June 2022
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Maeil Business Newspaper. (September 20, 2022). Global number of users of South Korean online service Naver Webtoon from 2018 to June 2022 (in million users) [Graph]. In Statista. Retrieved April 14, 2025, from https://www.statista.com/statistics/1291529/naver-webtoon-global-user-number/
Maeil Business Newspaper. "Global number of users of South Korean online service Naver Webtoon from 2018 to June 2022 (in million users)." Chart. September 20, 2022. Statista. Accessed April 14, 2025. https://www.statista.com/statistics/1291529/naver-webtoon-global-user-number/
Maeil Business Newspaper. (2022). Global number of users of South Korean online service Naver Webtoon from 2018 to June 2022 (in million users). Statista. Statista Inc.. Accessed: April 14, 2025. https://www.statista.com/statistics/1291529/naver-webtoon-global-user-number/
Maeil Business Newspaper. "Global Number of Users of South Korean Online Service Naver Webtoon from 2018 to June 2022 (in Million Users)." Statista, Statista Inc., 20 Sep 2022, https://www.statista.com/statistics/1291529/naver-webtoon-global-user-number/
Maeil Business Newspaper, Global number of users of South Korean online service Naver Webtoon from 2018 to June 2022 (in million users) Statista, https://www.statista.com/statistics/1291529/naver-webtoon-global-user-number/ (last visited April 14, 2025)
Global number of users of South Korean online service Naver Webtoon from 2018 to June 2022 (in million users) [Graph], Maeil Business Newspaper, September 20, 2022. [Online]. Available: https://www.statista.com/statistics/1291529/naver-webtoon-global-user-number/
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