Usage scenarios of online music in China 2021

Published by
Lai Lin Thomala,
Apr 21, 2023
A survey on Chinese online music consumers conducted in April 2021 showed that around 58 percent of respondents said they listen to online music while doing outdoor sports. Over 70 percent of respondents spent half to two hours per day on online music via mobile devices.

Most common online music listening moments in China as of April 2021

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Release date

May 2021

Region

China

Survey time period

March to April 2021

Number of respondents

1,983 respondents

Method of interview

Online survey

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Topics

Digital music industry in ChinaDigital publishing industryInternet usage in ChinaGaming in ChinaeSports market in China
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