A survey conducted in October 2021 among Chinese online audio users showed that almost 43 percent of respondents who paid for online audio content lived in new tier-1 and tier-2 cities. Ximalaya and Lizhi were the leading audio apps in China.
Share of online audio content paying users in China as of October 2021, by city tier
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iiMedia Research. (January 13, 2022). Share of online audio content paying users in China as of October 2021, by city tier [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1289045/china-paid-online-audio-user-geographical-distribution/
iiMedia Research. "Share of online audio content paying users in China as of October 2021, by city tier." Chart. January 13, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1289045/china-paid-online-audio-user-geographical-distribution/
iiMedia Research. (2022). Share of online audio content paying users in China as of October 2021, by city tier. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1289045/china-paid-online-audio-user-geographical-distribution/
iiMedia Research. "Share of Online Audio Content Paying Users in China as of October 2021, by City Tier." Statista, Statista Inc., 13 Jan 2022, https://www.statista.com/statistics/1289045/china-paid-online-audio-user-geographical-distribution/
iiMedia Research, Share of online audio content paying users in China as of October 2021, by city tier Statista, https://www.statista.com/statistics/1289045/china-paid-online-audio-user-geographical-distribution/ (last visited December 22, 2024)
Share of online audio content paying users in China as of October 2021, by city tier [Graph], iiMedia Research, January 13, 2022. [Online]. Available: https://www.statista.com/statistics/1289045/china-paid-online-audio-user-geographical-distribution/