Forecasted internet ad revenue distribution in Hong Kong 2027, by segment

Published by
Lai Lin Thomala,
May 14, 2024
With a forecasted compound annual growth rate of 8.1 percent from 2022 to 2027, mobile display ads would continue to be the main driver of Hong Kong's internet advertising market by 2027, taking up over 61 percent of the total revenue. The market share of classified ads was projected to drop from a quarter to below ten percent.

Forecasted revenue distribution of internet advertising in Hong Kong in 2027, by segment

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Release date

July 2023

Region

Hong Kong

Survey time period

as of July 2023

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Overview

6

Mobile advertising

5

PC advertising

6

Online video advertising

5

Social media advertising

6

Further related statistics

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Topics

Mobile advertising and marketing in the U.S. Mobile internet usage in the United StatesMobile app monetizationMobile commerce in the United StatesDigital advertising in the U.S.
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