According to a survey conducted by Rakuten Insight in South Korea in November 2023, apparel and footwear were the most popular items when going holiday shopping across all age groups. In particular, respondents aged 25 and 34 years old shopped for this most often, with close to 78 percent of respondents answering that way.
Most popular items when going holiday shopping in South Korea as of November 2023, by age group
Characteristic
16 to 24 years old
25 to 34 years old
35 to 44 years old
45 to 54 years old
55 years and older
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Rakuten Insight. (December 4, 2023). Most popular items when going holiday shopping in South Korea as of November 2023, by age group [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1285190/south-korea-popular-holiday-shopping-items-by-age/
Rakuten Insight. "Most popular items when going holiday shopping in South Korea as of November 2023, by age group." Chart. December 4, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1285190/south-korea-popular-holiday-shopping-items-by-age/
Rakuten Insight. (2023). Most popular items when going holiday shopping in South Korea as of November 2023, by age group. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1285190/south-korea-popular-holiday-shopping-items-by-age/
Rakuten Insight. "Most Popular Items When Going Holiday Shopping in South Korea as of November 2023, by Age Group." Statista, Statista Inc., 4 Dec 2023, https://www.statista.com/statistics/1285190/south-korea-popular-holiday-shopping-items-by-age/
Rakuten Insight, Most popular items when going holiday shopping in South Korea as of November 2023, by age group Statista, https://www.statista.com/statistics/1285190/south-korea-popular-holiday-shopping-items-by-age/ (last visited July 22, 2024)
Most popular items when going holiday shopping in South Korea as of November 2023, by age group [Graph], Rakuten Insight, December 4, 2023. [Online]. Available: https://www.statista.com/statistics/1285190/south-korea-popular-holiday-shopping-items-by-age/