Most popular programmatic advertising formats in Ukraine 2021

Published by Statista Research Department, Mar 6, 2023
In 2021, 97 percent of surveyed Ukrainian advertising market players responded to use programmatic platforms most frequently for video ads. Display ads was the second most popular format, as per 87 percent of the survey respondents.

For which advertising formats do you use programmatic platforms?

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Source

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Release date

December 2021

Region

Ukraine

Survey time period

2021

Number of respondents

43 respondents

Special properties

Advertising market players

Method of interview

Online survey

Supplementary notes

The original question was phrased by the source as follows: "Для яких форматів реклами ви використовуєте Programmatic платформи?"

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Overview

8

Major players

6

Formats

8

Connected TV (CTV)

5

Social media

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Programmatic

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Marketer insights

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Topics

Programmatic advertising in the UKProgrammatic advertising worldwideDigital advertising in the UKProgrammatic advertising in the United StatesCTV advertising in the U.S.
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