Digital advertising touchpoints of U.S. PayPal users 2022

Published by
Alexander Kunst,
May 17, 2023
This data shows results of the Statista Global Consumer Survey conducted in the United States in 2022. During the survey, some 56 percent of PayPal users stated that they had come across advertisements on social media websites and apps in the past four weeks. That's 13 percent more than the share among the total U.S. online population.

Digital advertising touchpoints of PayPal and online payment users in the U.S. in 2022

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Release date

May 2023

Region

United States

Survey time period

four waves from 03 January 2022 to 16 December 2022

Number of respondents

3,466 PayPal users, 4,239 online payment users, 59,934 total respondents

Age group

18-64 years

Method of interview

Online survey

Supplementary notes

During the survey the question was phrased as follows: "Where have you come across advertisements in the past 4 weeks?"

changed to "Where have you come across digital advertisements in the past 4 weeks?" Multiple answers were possible.

Within this chart you are able to benchmark the results for PayPal users against all online payment users, and the overall American onliner, labelled as "Total" in the chart.

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