The number of unique visitors to the Smithsonian Institution's websites increased by 0.8 percent in 2023 over the previous fiscal year but remained below the peak of nearly 206 million visits reported in 2021. In the fiscal year ending September 30, 2023, the combined number of visits across all Smithsonian websites totaled roughly 169.6 million.
Number of unique visitors to Smithsonian Institution's websites in the United States from 2017 to 2023
(in millions)
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Smithsonian. (January 17, 2024). Number of unique visitors to Smithsonian Institution's websites in the United States from 2017 to 2023 (in millions) [Graph]. In Statista. Retrieved December 18, 2024, from https://www.statista.com/statistics/1282653/unique-visitor-count-smithsonian-institution-websites-us/
Smithsonian. "Number of unique visitors to Smithsonian Institution's websites in the United States from 2017 to 2023 (in millions)." Chart. January 17, 2024. Statista. Accessed December 18, 2024. https://www.statista.com/statistics/1282653/unique-visitor-count-smithsonian-institution-websites-us/
Smithsonian. (2024). Number of unique visitors to Smithsonian Institution's websites in the United States from 2017 to 2023 (in millions). Statista. Statista Inc.. Accessed: December 18, 2024. https://www.statista.com/statistics/1282653/unique-visitor-count-smithsonian-institution-websites-us/
Smithsonian. "Number of Unique Visitors to Smithsonian Institution's Websites in The United States from 2017 to 2023 (in Millions)." Statista, Statista Inc., 17 Jan 2024, https://www.statista.com/statistics/1282653/unique-visitor-count-smithsonian-institution-websites-us/
Smithsonian, Number of unique visitors to Smithsonian Institution's websites in the United States from 2017 to 2023 (in millions) Statista, https://www.statista.com/statistics/1282653/unique-visitor-count-smithsonian-institution-websites-us/ (last visited December 18, 2024)
Number of unique visitors to Smithsonian Institution's websites in the United States from 2017 to 2023 (in millions) [Graph], Smithsonian, January 17, 2024. [Online]. Available: https://www.statista.com/statistics/1282653/unique-visitor-count-smithsonian-institution-websites-us/
