Frequency of purchasing items on Instagram in the past six months Thailand 2021

Published by Kankanit Ciba, Mar 1, 2023
In 2021, 65 percent of consumers surveyed in Thailand stated that they never purchased a product through Instagram within the last six months. In comparison only one percent of respondents stated that they bought through Instagram regularly.

Distribution of people who purchased through Instagram in the last six months in Thailand in 2021, by frequency

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Release date

September 2021

Region

Thailand

Survey time period

March 29 to May 1, 2021

Number of respondents

522 respondents

Age group

15 years and older

Method of interview

Online survey

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Topics

Social commerce in ThailandInternet usage in ThailandRetail sector in ThailandE-commerce in ThailandRetail shopping behavior in Thailand
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