In a survey conducted in September 2021 by Rakuten Insight among South Koreans on reasons to not purchase applications, around 72.75 percent of female respondents answered it was because the free version of the same app already had all needed functions. This was also true for almost 70 percent of male respondents in that survey.
Reasons to not pay for mobile applications in South Korea as of September 2021, by gender
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Rakuten Insight. (November 24, 2021). Reasons to not pay for mobile applications in South Korea as of September 2021, by gender [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1279962/south-korea-reasons-to-not-purchase-apps-by-gender/
Rakuten Insight. "Reasons to not pay for mobile applications in South Korea as of September 2021, by gender." Chart. November 24, 2021. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1279962/south-korea-reasons-to-not-purchase-apps-by-gender/
Rakuten Insight. (2021). Reasons to not pay for mobile applications in South Korea as of September 2021, by gender. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1279962/south-korea-reasons-to-not-purchase-apps-by-gender/
Rakuten Insight. "Reasons to Not Pay for Mobile Applications in South Korea as of September 2021, by Gender." Statista, Statista Inc., 24 Nov 2021, https://www.statista.com/statistics/1279962/south-korea-reasons-to-not-purchase-apps-by-gender/
Rakuten Insight, Reasons to not pay for mobile applications in South Korea as of September 2021, by gender Statista, https://www.statista.com/statistics/1279962/south-korea-reasons-to-not-purchase-apps-by-gender/ (last visited November 23, 2024)
Reasons to not pay for mobile applications in South Korea as of September 2021, by gender [Graph], Rakuten Insight, November 24, 2021. [Online]. Available: https://www.statista.com/statistics/1279962/south-korea-reasons-to-not-purchase-apps-by-gender/