According to a survey of Gen Z users in the United States, between 2020 and 2021 weekly TikTok usage increased by 26 percent. By comparison, Instagram usage among teenagers in the U.S. decreased, with 6.5 percent fewer respondents reporting to use the photo and video sharing platform weekly in 2021 compared to 2020. Weekly Snapchat usage among U.S. Gen Z youth remained stable, with 54 percent of respondents reporting using the video messaging app weekly in 2020 and 2021.
Share of Gen Z users in the United States using Instagram, Snapchat, and TikTok weekly from 2019 to 2021
According to the source: "2019 Base: 4,602 U.S. online consumers (ages 12-17); 2020 Base: 4,747 U.S. online consumers (ages 12-17); 2021 Base 4,602 U.S. online consumers (ages 12-17)" No data for TikTok usage in 2019 were provided.
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Social Media Today. (November 19, 2021). Share of Gen Z users in the United States using Instagram, Snapchat, and TikTok weekly from 2019 to 2021 [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1278136/instagram-snapchat-tiktok-weekly-usage/?locale=en
Social Media Today. "Share of Gen Z users in the United States using Instagram, Snapchat, and TikTok weekly from 2019 to 2021." Chart. November 19, 2021. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1278136/instagram-snapchat-tiktok-weekly-usage/?locale=en
Social Media Today. (2021). Share of Gen Z users in the United States using Instagram, Snapchat, and TikTok weekly from 2019 to 2021. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1278136/instagram-snapchat-tiktok-weekly-usage/?locale=en
Social Media Today. "Share of Gen Z Users in The United States Using Instagram, Snapchat, and Tiktok Weekly from 2019 to 2021." Statista, Statista Inc., 19 Nov 2021, https://www.statista.com/statistics/1278136/instagram-snapchat-tiktok-weekly-usage/?locale=en
Social Media Today, Share of Gen Z users in the United States using Instagram, Snapchat, and TikTok weekly from 2019 to 2021 Statista, https://www.statista.com/statistics/1278136/instagram-snapchat-tiktok-weekly-usage/?locale=en (last visited December 19, 2024)
Share of Gen Z users in the United States using Instagram, Snapchat, and TikTok weekly from 2019 to 2021 [Graph], Social Media Today, November 19, 2021. [Online]. Available: https://www.statista.com/statistics/1278136/instagram-snapchat-tiktok-weekly-usage/?locale=en
