In 2022, Bluefocus Group remained the most valuable ad agency in China, scoring 97.32 scores in an industry ranking with an annual revenue of around 6.7 billion yuan. Ogilvy, Leo Brunett, Soplan China, and Publicis Groupe were other large advertising and marketing companies in the country.
Leading advertising and marketing agencies in China in 2022, based on brand index
2,632 advertising, public relations, and marketing companies
Supplementary notes
The index is calculated based on several metrics, including annual revenue, brand value, innovation, company size, outstanding cases, industry reputation, and more.
One yuan equals approximately 0.15 U.S. dollars and 0.14 euros (as of February 2023).
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Sina.com.cn. (November 28, 2022). Leading advertising and marketing agencies in China in 2022, based on brand index [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1272620/china-major-advertising-agencies/
Sina.com.cn. "Leading advertising and marketing agencies in China in 2022, based on brand index." Chart. November 28, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1272620/china-major-advertising-agencies/
Sina.com.cn. (2022). Leading advertising and marketing agencies in China in 2022, based on brand index. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1272620/china-major-advertising-agencies/
Sina.com.cn. "Leading Advertising and Marketing Agencies in China in 2022, Based on Brand Index." Statista, Statista Inc., 28 Nov 2022, https://www.statista.com/statistics/1272620/china-major-advertising-agencies/
Sina.com.cn, Leading advertising and marketing agencies in China in 2022, based on brand index Statista, https://www.statista.com/statistics/1272620/china-major-advertising-agencies/ (last visited December 22, 2024)
Leading advertising and marketing agencies in China in 2022, based on brand index [Graph], Sina.com.cn, November 28, 2022. [Online]. Available: https://www.statista.com/statistics/1272620/china-major-advertising-agencies/
