As of April 2023, fortnumandmason.com was the second most visible online confectionery website measured in terms of visibility score increase in the United Kingdom (U.K.). That year, the website's visibility score increased by 32 percent, compared to the previous year. The website usafoodstore.co.uk had the second-highest growth rate with 138 percent.
Confectionery websites with the leading increase in visibility score in the United Kingdom (U.K.) as of April 2023
Characteristic
Year-on-year change of visibility score in percent
The Visibility score is a ranking performance metric, based on based on the keyword rankings and average search volume.
Supplementary notes
The source provides the following information on how visibility is calculated: "The calculation of this KPI, used to measure the visibility of a website, compiles several different data points, including information on the search volume of relevant keywords and the ranking positions and frequencies of a domain’s URLs. This means how often, and where the URLs rank for these keywords in the organic search results of Google, Bing, and other search engines." Definition taken from the 2021 release of the same report.
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Salience Search Marketing. (June 30, 2023). Confectionery websites with the leading increase in visibility score in the United Kingdom (U.K.) as of April 2023 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1271707/fastest-growing-confectionery-websites-in-the-uk/
Salience Search Marketing. "Confectionery websites with the leading increase in visibility score in the United Kingdom (U.K.) as of April 2023." Chart. June 30, 2023. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1271707/fastest-growing-confectionery-websites-in-the-uk/
Salience Search Marketing. (2023). Confectionery websites with the leading increase in visibility score in the United Kingdom (U.K.) as of April 2023. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1271707/fastest-growing-confectionery-websites-in-the-uk/
Salience Search Marketing. "Confectionery Websites with The Leading Increase in Visibility Score in The United Kingdom (U.K.) as of April 2023." Statista, Statista Inc., 30 Jun 2023, https://www.statista.com/statistics/1271707/fastest-growing-confectionery-websites-in-the-uk/
Salience Search Marketing, Confectionery websites with the leading increase in visibility score in the United Kingdom (U.K.) as of April 2023 Statista, https://www.statista.com/statistics/1271707/fastest-growing-confectionery-websites-in-the-uk/ (last visited December 23, 2024)
Confectionery websites with the leading increase in visibility score in the United Kingdom (U.K.) as of April 2023 [Graph], Salience Search Marketing, June 30, 2023. [Online]. Available: https://www.statista.com/statistics/1271707/fastest-growing-confectionery-websites-in-the-uk/
