Mobile marketing budgets growth in EMEA 2021

Published by Statista Research Department, Jan 10, 2023
During a survey carried out among marketing professionals from Europe, the Middle East, and Africa (EMEA) in spring 2021, 49 percent of respondents who expected their mobile budgets to increase in the upcoming twelve months stated that they expected an increase of between 11 and 25 percent.

Expected growth in budgets allocated to mobile marketing and advertising in Europe, the Middle East, and Africa (EMEA) in 2021

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Release date

June 2021

Region

Africa, Europe, MENA

Survey time period

April and May 2021

Number of respondents

575 respondents

Special properties

among marketing professionals who expected their mobile budget to increase

Method of interview

Online survey

Supplementary notes

Methodology of the 2021 survey retrieved from here.

Percentage points exceeding 100 percent are probably due to rounding.

Original question: "By how do you expect your / your client's typical mobile advertising budgets to grow over the next twelve months?"

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