In 2023, digital classifieds and directories advertising spending in Europe stood at 6.8 billion euros, increasing more six percent year on year. It was the smallest digital ad format in Europe this year, accounting for seven percent of total European digital ad spend.
Digital classifieds and directories advertising spending in Europe from 2013 to 2023
(in billion euros)
Characteristic
Including Belarus & Russia
Excluding Belarus & Russia*
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* Historical market size restated based on 2022 constant exchange rates and historical growth rates. In 2021, Estonia, Latvia, and Lithuania were added. Their combined digital advertising revenue stood at 339 million euros. Data for the timeline which includes Russia and Belarus was retrieved from an earlier publication.
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IAB Europe. (June 12, 2024). Digital classifieds and directories advertising spending in Europe from 2013 to 2023 (in billion euros) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1270886/digital-classifieds-ad-spend-europe/
IAB Europe. "Digital classifieds and directories advertising spending in Europe from 2013 to 2023 (in billion euros)." Chart. June 12, 2024. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1270886/digital-classifieds-ad-spend-europe/
IAB Europe. (2024). Digital classifieds and directories advertising spending in Europe from 2013 to 2023 (in billion euros). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1270886/digital-classifieds-ad-spend-europe/
IAB Europe. "Digital Classifieds and Directories Advertising Spending in Europe from 2013 to 2023 (in Billion Euros)." Statista, Statista Inc., 12 Jun 2024, https://www.statista.com/statistics/1270886/digital-classifieds-ad-spend-europe/
IAB Europe, Digital classifieds and directories advertising spending in Europe from 2013 to 2023 (in billion euros) Statista, https://www.statista.com/statistics/1270886/digital-classifieds-ad-spend-europe/ (last visited August 24, 2024)
Digital classifieds and directories advertising spending in Europe from 2013 to 2023 (in billion euros) [Graph], IAB Europe, June 12, 2024. [Online]. Available: https://www.statista.com/statistics/1270886/digital-classifieds-ad-spend-europe/