In fiscal year 2023, the retail value of plastic character models in Japan amounted to 48.5 billion Japanese yen.
Plastic character models in Japan are commonly based on popular entertainment series, including major brands such as Demon Slayer, Pokémon, and Digimon, among others.
Retail value of the plastic character model market in Japan from fiscal year 2016 to 2023
(in billion Japanese yen)
fiscal years 2016 to 2023; the fiscal years ended March 31 of each stated year
Special properties
the market size is based on retail prices
Supplementary notes
Data prior to fiscal year 2019 come from previous reports.
100 Japanese yen equal 0.66 U.S. dollars or 0.63 euros as of November 2023.
Values have been rounded.
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Bandai Namco. (September 30, 2023). Retail value of the plastic character model market in Japan from fiscal year 2016 to 2023 (in billion Japanese yen) [Graph]. In Statista. Retrieved September 26, 2024, from https://www.statista.com/statistics/1262011/japan-plastic-character-model-market-size/
Bandai Namco. "Retail value of the plastic character model market in Japan from fiscal year 2016 to 2023 (in billion Japanese yen)." Chart. September 30, 2023. Statista. Accessed September 26, 2024. https://www.statista.com/statistics/1262011/japan-plastic-character-model-market-size/
Bandai Namco. (2023). Retail value of the plastic character model market in Japan from fiscal year 2016 to 2023 (in billion Japanese yen). Statista. Statista Inc.. Accessed: September 26, 2024. https://www.statista.com/statistics/1262011/japan-plastic-character-model-market-size/
Bandai Namco. "Retail Value of The Plastic Character Model Market in Japan from Fiscal Year 2016 to 2023 (in Billion Japanese Yen)." Statista, Statista Inc., 30 Sep 2023, https://www.statista.com/statistics/1262011/japan-plastic-character-model-market-size/
Bandai Namco, Retail value of the plastic character model market in Japan from fiscal year 2016 to 2023 (in billion Japanese yen) Statista, https://www.statista.com/statistics/1262011/japan-plastic-character-model-market-size/ (last visited September 26, 2024)
Retail value of the plastic character model market in Japan from fiscal year 2016 to 2023 (in billion Japanese yen) [Graph], Bandai Namco, September 30, 2023. [Online]. Available: https://www.statista.com/statistics/1262011/japan-plastic-character-model-market-size/