According to a survey among South Korean webtoon companies in 2021, the webtoon industry generated the most sales revenue through paid content, with around 63 percent of sales revenue. While using webtoon applications users can usually buy earlier access to serialized webtoons by buying in-app currency or getting a subscription.
Distribution of sales revenue of webtoon businesses in South Korea in 2021
Characteristic
Share of sales revenue
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Korea Creative Content Agency. (December 21, 2022). Distribution of sales revenue of webtoon businesses in South Korea in 2021 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1261750/south-korea-webtoon-companies-sales-revenue-distribution/
Korea Creative Content Agency. "Distribution of sales revenue of webtoon businesses in South Korea in 2021." Chart. December 21, 2022. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1261750/south-korea-webtoon-companies-sales-revenue-distribution/
Korea Creative Content Agency. (2022). Distribution of sales revenue of webtoon businesses in South Korea in 2021. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1261750/south-korea-webtoon-companies-sales-revenue-distribution/
Korea Creative Content Agency. "Distribution of Sales Revenue of Webtoon Businesses in South Korea in 2021." Statista, Statista Inc., 21 Dec 2022, https://www.statista.com/statistics/1261750/south-korea-webtoon-companies-sales-revenue-distribution/
Korea Creative Content Agency, Distribution of sales revenue of webtoon businesses in South Korea in 2021 Statista, https://www.statista.com/statistics/1261750/south-korea-webtoon-companies-sales-revenue-distribution/ (last visited July 22, 2024)
Distribution of sales revenue of webtoon businesses in South Korea in 2021 [Graph], Korea Creative Content Agency, December 21, 2022. [Online]. Available: https://www.statista.com/statistics/1261750/south-korea-webtoon-companies-sales-revenue-distribution/