According to a survey conducted by Rakuten Insight in May 2021 in South Korea on why they chose not to subscribe to streaming services, more than 47 percent of female respondents answered that it was too expensive. This was also the most common reason among male respondents. Additionally, 27.81 percent of male respondents stated to not subscribe to streaming services because they could access the show via others channels for free or cheaper.
Reasons for not subscribing to video streaming services in South Korea as of May 2021, by gender
Characteristic
Female
Male
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (August 13, 2021). Reasons for not subscribing to video streaming services in South Korea as of May 2021, by gender [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1261091/south-korea-reasons-not-to-subscribe-to-video-streaming-services-by-gender/
Rakuten Insight. "Reasons for not subscribing to video streaming services in South Korea as of May 2021, by gender." Chart. August 13, 2021. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1261091/south-korea-reasons-not-to-subscribe-to-video-streaming-services-by-gender/
Rakuten Insight. (2021). Reasons for not subscribing to video streaming services in South Korea as of May 2021, by gender. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1261091/south-korea-reasons-not-to-subscribe-to-video-streaming-services-by-gender/
Rakuten Insight. "Reasons for Not Subscribing to Video Streaming Services in South Korea as of May 2021, by Gender." Statista, Statista Inc., 13 Aug 2021, https://www.statista.com/statistics/1261091/south-korea-reasons-not-to-subscribe-to-video-streaming-services-by-gender/
Rakuten Insight, Reasons for not subscribing to video streaming services in South Korea as of May 2021, by gender Statista, https://www.statista.com/statistics/1261091/south-korea-reasons-not-to-subscribe-to-video-streaming-services-by-gender/ (last visited August 25, 2024)
Reasons for not subscribing to video streaming services in South Korea as of May 2021, by gender [Graph], Rakuten Insight, August 13, 2021. [Online]. Available: https://www.statista.com/statistics/1261091/south-korea-reasons-not-to-subscribe-to-video-streaming-services-by-gender/