According to a Taiwanese consumer survey conducted by Rakuten Insight in May 2021, subscription video-on-demand (SVOD) services were more trendy among young consumers than older ones. Only 38 percent of respondents aged above 55 years were SVOD users. The survey found that Netflix was the most popular SVOD platform among respondents in Taiwan.
Share of respondents paying for subscription video-on-demand (SVOD) services in Taiwan as of May 2021, by age group
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Rakuten Insight. (August 13, 2021). Share of respondents paying for subscription video-on-demand (SVOD) services in Taiwan as of May 2021, by age group [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1260641/taiwan-svod-subscription-rate-by-age-group/
Rakuten Insight. "Share of respondents paying for subscription video-on-demand (SVOD) services in Taiwan as of May 2021, by age group." Chart. August 13, 2021. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1260641/taiwan-svod-subscription-rate-by-age-group/
Rakuten Insight. (2021). Share of respondents paying for subscription video-on-demand (SVOD) services in Taiwan as of May 2021, by age group. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1260641/taiwan-svod-subscription-rate-by-age-group/
Rakuten Insight. "Share of Respondents Paying for Subscription Video-on-demand (Svod) Services in Taiwan as of May 2021, by Age Group." Statista, Statista Inc., 13 Aug 2021, https://www.statista.com/statistics/1260641/taiwan-svod-subscription-rate-by-age-group/
Rakuten Insight, Share of respondents paying for subscription video-on-demand (SVOD) services in Taiwan as of May 2021, by age group Statista, https://www.statista.com/statistics/1260641/taiwan-svod-subscription-rate-by-age-group/ (last visited December 21, 2024)
Share of respondents paying for subscription video-on-demand (SVOD) services in Taiwan as of May 2021, by age group [Graph], Rakuten Insight, August 13, 2021. [Online]. Available: https://www.statista.com/statistics/1260641/taiwan-svod-subscription-rate-by-age-group/
