According to a Taiwanese consumer survey conducted by Rakuten Insight in May 2021, half of female respondents said that alternative free or cheaper channels to access to the shows was the main reason to not pay for subscription video-on-demand (SVOD). Unaffordable price and no interest in the shows on offer were another two common reasons among those unwilling to subscribe.
Leading reasons not to pay for subscription video-on-demand (SVOD) services in Taiwan as of May 2021, by gender
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (August 13, 2021). Leading reasons not to pay for subscription video-on-demand (SVOD) services in Taiwan as of May 2021, by gender [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1260530/taiwan-reasons-not-to-pay-for-svod-by-gender/
Rakuten Insight. "Leading reasons not to pay for subscription video-on-demand (SVOD) services in Taiwan as of May 2021, by gender." Chart. August 13, 2021. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1260530/taiwan-reasons-not-to-pay-for-svod-by-gender/
Rakuten Insight. (2021). Leading reasons not to pay for subscription video-on-demand (SVOD) services in Taiwan as of May 2021, by gender. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1260530/taiwan-reasons-not-to-pay-for-svod-by-gender/
Rakuten Insight. "Leading Reasons Not to Pay for Subscription Video-on-demand (Svod) Services in Taiwan as of May 2021, by Gender." Statista, Statista Inc., 13 Aug 2021, https://www.statista.com/statistics/1260530/taiwan-reasons-not-to-pay-for-svod-by-gender/
Rakuten Insight, Leading reasons not to pay for subscription video-on-demand (SVOD) services in Taiwan as of May 2021, by gender Statista, https://www.statista.com/statistics/1260530/taiwan-reasons-not-to-pay-for-svod-by-gender/ (last visited December 22, 2024)
Leading reasons not to pay for subscription video-on-demand (SVOD) services in Taiwan as of May 2021, by gender [Graph], Rakuten Insight, August 13, 2021. [Online]. Available: https://www.statista.com/statistics/1260530/taiwan-reasons-not-to-pay-for-svod-by-gender/
