According to a Hong Kong consumer survey conducted by Rakuten Insight in May 2021, about 68 percent of respondents who subscribed to multiple subscription video-on-demand (SVOD) platforms specified an exclusive access to the desired content as the main reason to pay for more than one platforms. The survey also found out that Netflix was the most popular SVOD platform among respondents in Hong Kong.
Leading reasons to pay for multiple subscription video-on-demand (SVOD) services in Hong Kong as of May 2021
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Rakuten Insight. (August 13, 2021). Leading reasons to pay for multiple subscription video-on-demand (SVOD) services in Hong Kong as of May 2021 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1260221/hong-kong-reasons-to-pay-for-multiple-svods/
Rakuten Insight. "Leading reasons to pay for multiple subscription video-on-demand (SVOD) services in Hong Kong as of May 2021." Chart. August 13, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1260221/hong-kong-reasons-to-pay-for-multiple-svods/
Rakuten Insight. (2021). Leading reasons to pay for multiple subscription video-on-demand (SVOD) services in Hong Kong as of May 2021. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1260221/hong-kong-reasons-to-pay-for-multiple-svods/
Rakuten Insight. "Leading Reasons to Pay for Multiple Subscription Video-on-demand (Svod) Services in Hong Kong as of May 2021." Statista, Statista Inc., 13 Aug 2021, https://www.statista.com/statistics/1260221/hong-kong-reasons-to-pay-for-multiple-svods/
Rakuten Insight, Leading reasons to pay for multiple subscription video-on-demand (SVOD) services in Hong Kong as of May 2021 Statista, https://www.statista.com/statistics/1260221/hong-kong-reasons-to-pay-for-multiple-svods/ (last visited July 22, 2024)
Leading reasons to pay for multiple subscription video-on-demand (SVOD) services in Hong Kong as of May 2021 [Graph], Rakuten Insight, August 13, 2021. [Online]. Available: https://www.statista.com/statistics/1260221/hong-kong-reasons-to-pay-for-multiple-svods/