According to a Chinese consumer survey conducted by Rakuten Insight in May 2021, about 72 percent of respondents accessed to subscription video-on-demand (SVOD) services on their smartphones. According to the same survey, around 28 percent of those surveyed streamed SVOD content every day.
Leading devices to use subscription video-on-demand (SVOD) services in China as of May 2021
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Original survey question:
"What devices do you use to watch videos on subscription video-on demand/streaming service providers? (choose all that apply)"
The question was asked among 758 female and 643 male respondents.
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Rakuten Insight. (August 13, 2021). Leading devices to use subscription video-on-demand (SVOD) services in China as of May 2021 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1260169/china-popular-devices-to-use-svod/
Rakuten Insight. "Leading devices to use subscription video-on-demand (SVOD) services in China as of May 2021." Chart. August 13, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1260169/china-popular-devices-to-use-svod/
Rakuten Insight. (2021). Leading devices to use subscription video-on-demand (SVOD) services in China as of May 2021. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1260169/china-popular-devices-to-use-svod/
Rakuten Insight. "Leading Devices to Use Subscription Video-on-demand (Svod) Services in China as of May 2021." Statista, Statista Inc., 13 Aug 2021, https://www.statista.com/statistics/1260169/china-popular-devices-to-use-svod/
Rakuten Insight, Leading devices to use subscription video-on-demand (SVOD) services in China as of May 2021 Statista, https://www.statista.com/statistics/1260169/china-popular-devices-to-use-svod/ (last visited July 22, 2024)
Leading devices to use subscription video-on-demand (SVOD) services in China as of May 2021 [Graph], Rakuten Insight, August 13, 2021. [Online]. Available: https://www.statista.com/statistics/1260169/china-popular-devices-to-use-svod/