In 2022, TikTok influencers with 1,000 to 10,000 followers made up 66.96 percent of TikTok influencer accounts worldwide. The second and third largest groups were micro-influencers with 10,000 to 50,000 followers and mid-tier influencers with 50,000 to 500,000 followers, accounting respectively for 23.06 percent and 9.04 percent.
Distribution of TikTok influencers worldwide in 2022, by number of followers
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HypeAuditor. (January 11, 2023). Distribution of TikTok influencers worldwide in 2022, by number of followers [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1250659/distribution-tiktok-influencers-by-number-of-followers-worldwide/
HypeAuditor. "Distribution of TikTok influencers worldwide in 2022, by number of followers ." Chart. January 11, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1250659/distribution-tiktok-influencers-by-number-of-followers-worldwide/
HypeAuditor. (2023). Distribution of TikTok influencers worldwide in 2022, by number of followers . Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1250659/distribution-tiktok-influencers-by-number-of-followers-worldwide/
HypeAuditor. "Distribution of Tiktok Influencers Worldwide in 2022, by Number of Followers ." Statista, Statista Inc., 11 Jan 2023, https://www.statista.com/statistics/1250659/distribution-tiktok-influencers-by-number-of-followers-worldwide/
HypeAuditor, Distribution of TikTok influencers worldwide in 2022, by number of followers Statista, https://www.statista.com/statistics/1250659/distribution-tiktok-influencers-by-number-of-followers-worldwide/ (last visited December 22, 2024)
Distribution of TikTok influencers worldwide in 2022, by number of followers [Graph], HypeAuditor, January 11, 2023. [Online]. Available: https://www.statista.com/statistics/1250659/distribution-tiktok-influencers-by-number-of-followers-worldwide/