Advertisers in France spent around 31 billion euros in 2021. They invested the most in direct marketing, where they spent 5,93 million euros, and in sales advertising, point of sale advertising, couponing and promotional objects, where they spent 5,29 million euros.
Net marketing expenditure in France in 2021, by media
(in million euros)
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France Pub. (June 7, 2022). Net marketing expenditure in France in 2021, by media (in million euros) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1247240/net-expenditure-advertisers-media-france/
France Pub. "Net marketing expenditure in France in 2021, by media (in million euros)." Chart. June 7, 2022. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1247240/net-expenditure-advertisers-media-france/
France Pub. (2022). Net marketing expenditure in France in 2021, by media (in million euros). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1247240/net-expenditure-advertisers-media-france/
France Pub. "Net Marketing Expenditure in France in 2021, by Media (in Million Euros)." Statista, Statista Inc., 7 Jun 2022, https://www.statista.com/statistics/1247240/net-expenditure-advertisers-media-france/
France Pub, Net marketing expenditure in France in 2021, by media (in million euros) Statista, https://www.statista.com/statistics/1247240/net-expenditure-advertisers-media-france/ (last visited December 21, 2024)
Net marketing expenditure in France in 2021, by media (in million euros) [Graph], France Pub, June 7, 2022. [Online]. Available: https://www.statista.com/statistics/1247240/net-expenditure-advertisers-media-france/