Between February and November 2020, out-of-home advertising at train stations enjoyed a year-on-year growth rate of 52 percent in ad spending, mainly because of a rising domestic travel demand. Movie theater advertising, otherwise a prominent subset, had a sharp reduction of 85 percent in revenue under the impact of the coronavirus pandemic.
Annual change in out-of-home advertising expenditure in China in 2020, by type
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eMarketer. (June 1, 2021). Annual change in out-of-home advertising expenditure in China in 2020, by type [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1242548/china-outdoor-advertising-growth-rate-by-type/
eMarketer. "Annual change in out-of-home advertising expenditure in China in 2020, by type." Chart. June 1, 2021. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1242548/china-outdoor-advertising-growth-rate-by-type/
eMarketer. (2021). Annual change in out-of-home advertising expenditure in China in 2020, by type. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1242548/china-outdoor-advertising-growth-rate-by-type/
eMarketer. "Annual Change in Out-of-home Advertising Expenditure in China in 2020, by Type." Statista, Statista Inc., 1 Jun 2021, https://www.statista.com/statistics/1242548/china-outdoor-advertising-growth-rate-by-type/
eMarketer, Annual change in out-of-home advertising expenditure in China in 2020, by type Statista, https://www.statista.com/statistics/1242548/china-outdoor-advertising-growth-rate-by-type/ (last visited December 30, 2024)
Annual change in out-of-home advertising expenditure in China in 2020, by type [Graph], eMarketer, June 1, 2021. [Online]. Available: https://www.statista.com/statistics/1242548/china-outdoor-advertising-growth-rate-by-type/