Quarterly search ad CPC growth rate in the U.S. 2021

Published by
Michele Majidi,
Jan 17, 2024
In the fourth quarter of 2021, cost-per-click (CPC) of paid search advertising in the United States increased by 13 percent compared to the value from the previous quarter. In total, search advertising attracted 84.7 billion U.S. dollars in 2021 and the figure was projected to growth by over 10 billion in 2022.

Change in cost-per-click (CPC) of paid search advertising in the United States from 1st quarter 2021 to 4th quarter 2021

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Release date

March 2022

Region

United States

Survey time period

Q1 2021 to Q4 2021

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Statistics on " Search advertising in the United States "

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Spending

7

Market leaders

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Metrics

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Marketer perspectives

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Consumer attitudes

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Topics

Search advertising in the U.S.Advertising in the United StatesAmazon advertising in the U.S.Digital advertising in the U.S.Digital advertising formats in the U.S.
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