China's ad spending was forecasted to approach 120 billion U.S. dollars in 2023, accounting for 16.6 percent of the global ad revenue. Driven by the popularity of online entertainment, digital advertising would continue to dominate China's media ad market.
February 2024
China
2014 to 2022
All the figures prior to 2023 were revised in the latest publication.
The source does not specify the publication date. The release date given here is the date of access.
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Key figures
Traditional advertising
Online advertising
Mobile advertising
Largest advertisers
Further related statistics
* For commercial use only
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The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
