It was calculated the business worldwide spent 126 billion U.S dollars on customer management in 2019, out of which 75 billion was spent on loyalty management. The entire customer ecosystem spending amounted to 323 billion U.S dollars that year.
Business spending on customer loyalty ecosystem worldwide in 2019, by type
(in billion U.S. dollars)
Characteristic
Spending in billion U.S. dollars
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Business Wire. (May 3, 2019). Business spending on customer loyalty ecosystem worldwide in 2019, by type (in billion U.S. dollars) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1239203/business-spending-on-customer-loyalty-world/
Business Wire. "Business spending on customer loyalty ecosystem worldwide in 2019, by type (in billion U.S. dollars)." Chart. May 3, 2019. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1239203/business-spending-on-customer-loyalty-world/
Business Wire. (2019). Business spending on customer loyalty ecosystem worldwide in 2019, by type (in billion U.S. dollars). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1239203/business-spending-on-customer-loyalty-world/
Business Wire. "Business Spending on Customer Loyalty Ecosystem Worldwide in 2019, by Type (in Billion U.S. Dollars)." Statista, Statista Inc., 3 May 2019, https://www.statista.com/statistics/1239203/business-spending-on-customer-loyalty-world/
Business Wire, Business spending on customer loyalty ecosystem worldwide in 2019, by type (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1239203/business-spending-on-customer-loyalty-world/ (last visited July 22, 2024)
Business spending on customer loyalty ecosystem worldwide in 2019, by type (in billion U.S. dollars) [Graph], Business Wire, May 3, 2019. [Online]. Available: https://www.statista.com/statistics/1239203/business-spending-on-customer-loyalty-world/