Reasons for not joining a loyalty program in the U.S. 2020

Leading reasons why consumers would not join a loyalty or rewards program in the United States as of January 2020

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Release date

February 2021

Region

United States

Survey time period

Janaury 25 to 26, 2020

Number of respondents

1,281 respondents

Age group

18 years and older

Supplementary notes

Question: "Which two, if any, of the following would most likely be the reason why you would not join a loyalty program? Select up to two options."

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Statistics on " Loyalty programs and marketing in the United States "

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Overview

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Brand trust & brand loyalty

8

Marketer perspective

5

Consumer perspective

8

Benchmarks

8

Further related statistics

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Access limited to Free Statistics. Premium Statistics are not included.
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For single users
$199 USD
per month, billed annually 1
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  • Premium Statistics
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