Changes in the market shares for chocolate candy due to COVID-19 in the U.S in 2020

Published by
Nils-Gerrit Wunsch,
May 17, 2021
Since the start of the COVID-19 pandemic, mainstream chocolate candy brands in the United States have gained approximately 4.6 percent in market share. This constitutes the largest increase among all segments of chocolate candy brands. By contrast, the market share of super premium brands has decreased by 1.3 percent.

Changes in the market shares for chocolate candy due to the COVID-19 pandemic in the United States in 2020, by segment

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Release date

November 2020

Region

United States

Survey time period

November 10, 2020*

Supplementary notes

*Pre COVID-19 timeframe is 52 weeks ending 02-23-20.

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