Leading ESPs used for e-mail marketing in Europe 2021

Published by Statista Research Department, Jan 6, 2023
During a 2021 survey carried out among email marketers from Europe, it was found that Mailchimp was the most popular email service provider (ESP), named by 19 percent of respondents; Salesforce Marketing Cloud ranked second, mentioned by 11 percent.

Leading e-mail service providers (ESPs) used for marketing purposes according to industry professionals in Europe as of April 2021

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Source

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Release date

April 2021

Region

Europe

Survey time period

as of April 2021

Number of respondents

>2,000*

Special properties

among email marketers

Supplementary notes

*Total survey sample; the source did not provide information about the European sample number.
Original question: "Which ESP(s) does your company currently use to send its marketing emails?" Multiple answers were permitted.
The source does not provide information of the date of survey. The date provided is the publication date.

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E-mail marketing worldwideContent marketingE-mail usage in the United StatesMarketing personalization worldwideDigital advertising worldwide
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