TV home shopping channel preference in South Korea 2021

Published by
Nina Jobst,
Jun 26, 2024
According to a survey on TV home shopping channel preference among South Koreans in 2021, around 14.9 percent of respondents stated that they preferred shopping at GS Home Shopping. This was especially true for respondents from the provinces Daejon, Sejong and Chungcheon, where almost 37 percent of respondents answered to prefer GS Home Shopping.

Preferred channels of TV home shopping in South Korea in 2021

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Release date

April 2021

Region

South Korea

Survey time period

April 2, 2021

Number of respondents

500 respondents

Age group

18 years and older

Method of interview

Telephone interview

Supplementary notes

The survey result was corrected by weighting the responses based on the country's demographics in January 2021.

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