According to a survey on TV home shopping usage among South Korean consumers conducted from 2020 to 2021, approximately 79 percent of respondents answered that they were women in their fifties. This reflects the general gender distribution among TV home shoppers, as women were the predominant share of users in every age bracket except for teens.
Distribution of users of TV home shopping in South Korea as of February 2021, by age and gender
Characteristic
Men
Women
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Gallup Korea. (May 13, 2021). Distribution of users of TV home shopping in South Korea as of February 2021, by age and gender [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1222373/south-korea-tv-home-shopping-user-by-age-and-gender/
Gallup Korea. "Distribution of users of TV home shopping in South Korea as of February 2021, by age and gender." Chart. May 13, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1222373/south-korea-tv-home-shopping-user-by-age-and-gender/
Gallup Korea. (2021). Distribution of users of TV home shopping in South Korea as of February 2021, by age and gender. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1222373/south-korea-tv-home-shopping-user-by-age-and-gender/
Gallup Korea. "Distribution of Users of Tv Home Shopping in South Korea as of February 2021, by Age and Gender." Statista, Statista Inc., 13 May 2021, https://www.statista.com/statistics/1222373/south-korea-tv-home-shopping-user-by-age-and-gender/
Gallup Korea, Distribution of users of TV home shopping in South Korea as of February 2021, by age and gender Statista, https://www.statista.com/statistics/1222373/south-korea-tv-home-shopping-user-by-age-and-gender/ (last visited July 22, 2024)
Distribution of users of TV home shopping in South Korea as of February 2021, by age and gender [Graph], Gallup Korea, May 13, 2021. [Online]. Available: https://www.statista.com/statistics/1222373/south-korea-tv-home-shopping-user-by-age-and-gender/