Digital post-bid ad fraud rate worldwide 2019-2022

Published by Statista Research Department, Sep 20, 2023
Between 2019 and 2022, the post-bid advertising fraud/sophisticated traffic rate decreased on annual basis. In 2019, it amounted to 2.6 percent, in 2022, it stood at 1.1 percent.

Digital post-bid advertising fraud/sophisticated invalid traffic rate (SIVT) worldwide from 2019 to 2022

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Release date

May 2023

Region

Worldwide

Survey time period

2019 to 2022

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Ad fraudThe impact of cybercrime on companies in the U.S.Programmatic advertising worldwideU.S. internet users and cybercrimeDigital advertising worldwide
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