Kuaishou or Kwai - the second largest short video app in China after TikTok's sister app Douyin - has been particularly popular among users living in smaller cities and rural regions. As of 2022, almost two-thirds of the Kuaishou users lived in third tier cities and below in the country.
Distribution of users of the Chinese short video platform Kuaishou (Kwai) in China as of December 2022, by city tier
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Moonfox Data. (January 5, 2023). Distribution of users of the Chinese short video platform Kuaishou (Kwai) in China as of December 2022, by city tier [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/statistics/1202739/china-kuaishou-user-geographical-distribution/
Moonfox Data. "Distribution of users of the Chinese short video platform Kuaishou (Kwai) in China as of December 2022, by city tier." Chart. January 5, 2023. Statista. Accessed November 05, 2024. https://www.statista.com/statistics/1202739/china-kuaishou-user-geographical-distribution/
Moonfox Data. (2023). Distribution of users of the Chinese short video platform Kuaishou (Kwai) in China as of December 2022, by city tier. Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/statistics/1202739/china-kuaishou-user-geographical-distribution/
Moonfox Data. "Distribution of Users of The Chinese Short Video Platform Kuaishou (Kwai) in China as of December 2022, by City Tier." Statista, Statista Inc., 5 Jan 2023, https://www.statista.com/statistics/1202739/china-kuaishou-user-geographical-distribution/
Moonfox Data, Distribution of users of the Chinese short video platform Kuaishou (Kwai) in China as of December 2022, by city tier Statista, https://www.statista.com/statistics/1202739/china-kuaishou-user-geographical-distribution/ (last visited November 05, 2024)
Distribution of users of the Chinese short video platform Kuaishou (Kwai) in China as of December 2022, by city tier [Graph], Moonfox Data, January 5, 2023. [Online]. Available: https://www.statista.com/statistics/1202739/china-kuaishou-user-geographical-distribution/