During a survey conducted in May 2020 among B2B marketers, respondents were asked to indicate how much they spent on per virtual event participant. According to 34 percent of marketers their spending ranged between 500 and 1,000 U.S. dollars. Some 17 percent of respondents said they spent more than 1,500 dollars on each participant of a virtual event.
Amounts spent per virtual event participant according to B2B marketers worldwide as of May 2020
*Survey respondent origins: 65% from the U.S., 30% from Europe and 5% from rest of the world. Question: "How much do you spend per virtual event participant?"
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Markletic. (January 19, 2021). Amounts spent per virtual event participant according to B2B marketers worldwide as of May 2020 [Graph]. In Statista. Retrieved November 27, 2024, from https://www.statista.com/statistics/1202052/spending-marketers-virtual-event-participants/
Markletic. "Amounts spent per virtual event participant according to B2B marketers worldwide as of May 2020." Chart. January 19, 2021. Statista. Accessed November 27, 2024. https://www.statista.com/statistics/1202052/spending-marketers-virtual-event-participants/
Markletic. (2021). Amounts spent per virtual event participant according to B2B marketers worldwide as of May 2020. Statista. Statista Inc.. Accessed: November 27, 2024. https://www.statista.com/statistics/1202052/spending-marketers-virtual-event-participants/
Markletic. "Amounts Spent per Virtual Event Participant According to B2b Marketers Worldwide as of May 2020." Statista, Statista Inc., 19 Jan 2021, https://www.statista.com/statistics/1202052/spending-marketers-virtual-event-participants/
Markletic, Amounts spent per virtual event participant according to B2B marketers worldwide as of May 2020 Statista, https://www.statista.com/statistics/1202052/spending-marketers-virtual-event-participants/ (last visited November 27, 2024)
Amounts spent per virtual event participant according to B2B marketers worldwide as of May 2020 [Graph], Markletic, January 19, 2021. [Online]. Available: https://www.statista.com/statistics/1202052/spending-marketers-virtual-event-participants/
