According to a survey on social media influencers conducted by Rakuten Insight in May 2023, approximately 54 percent of female and 45 percent male Indonesian respondents stated that they would pay the same price as a similar product for an influencer collaboration product. The same survey found that the majority of Indonesian respondents had purchased an item or product because it had been endorsed by an influencer.
Acceptable price range for influencer collaboration products in Indonesia as of May 2023, by gender
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Rakuten Insight. (June 12, 2023). Acceptable price range for influencer collaboration products in Indonesia as of May 2023, by gender [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1201736/indonesia-willingness-to-spend-on-influencer-collaboration-products-by-gender/
Rakuten Insight. "Acceptable price range for influencer collaboration products in Indonesia as of May 2023, by gender." Chart. June 12, 2023. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1201736/indonesia-willingness-to-spend-on-influencer-collaboration-products-by-gender/
Rakuten Insight. (2023). Acceptable price range for influencer collaboration products in Indonesia as of May 2023, by gender. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1201736/indonesia-willingness-to-spend-on-influencer-collaboration-products-by-gender/
Rakuten Insight. "Acceptable Price Range for Influencer Collaboration Products in Indonesia as of May 2023, by Gender." Statista, Statista Inc., 12 Jun 2023, https://www.statista.com/statistics/1201736/indonesia-willingness-to-spend-on-influencer-collaboration-products-by-gender/
Rakuten Insight, Acceptable price range for influencer collaboration products in Indonesia as of May 2023, by gender Statista, https://www.statista.com/statistics/1201736/indonesia-willingness-to-spend-on-influencer-collaboration-products-by-gender/ (last visited December 19, 2024)
Acceptable price range for influencer collaboration products in Indonesia as of May 2023, by gender [Graph], Rakuten Insight, June 12, 2023. [Online]. Available: https://www.statista.com/statistics/1201736/indonesia-willingness-to-spend-on-influencer-collaboration-products-by-gender/