During a survey carried out in 2020 among marketers from Germany, the United Kingdom, and the United States, almost 60 percent said they would consider partnering with YouTube influencers. In second place, with 55 percent came Instagram. The video-sharing app Triller was named by 10 percent of respondents.
Share of marketers from Germany, the United Kingdom, and the United States who considered partnering with influencers from selected social media platforms as of August 2020
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MAD//Fest. (September 28, 2020). Share of marketers from Germany, the United Kingdom, and the United States who considered partnering with influencers from selected social media platforms as of August 2020 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1201188/influencer-marketing-platforms/
MAD//Fest. "Share of marketers from Germany, the United Kingdom, and the United States who considered partnering with influencers from selected social media platforms as of August 2020." Chart. September 28, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1201188/influencer-marketing-platforms/
MAD//Fest. (2020). Share of marketers from Germany, the United Kingdom, and the United States who considered partnering with influencers from selected social media platforms as of August 2020. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1201188/influencer-marketing-platforms/
MAD//Fest. "Share of Marketers from Germany, The United Kingdom, and The United States Who Considered Partnering with Influencers from Selected Social Media Platforms as of August 2020." Statista, Statista Inc., 28 Sep 2020, https://www.statista.com/statistics/1201188/influencer-marketing-platforms/
MAD//Fest, Share of marketers from Germany, the United Kingdom, and the United States who considered partnering with influencers from selected social media platforms as of August 2020 Statista, https://www.statista.com/statistics/1201188/influencer-marketing-platforms/ (last visited December 22, 2024)
Share of marketers from Germany, the United Kingdom, and the United States who considered partnering with influencers from selected social media platforms as of August 2020 [Graph], MAD//Fest, September 28, 2020. [Online]. Available: https://www.statista.com/statistics/1201188/influencer-marketing-platforms/
