During a survey carried out in 2020 among marketers from Germany, United Kingdom and the United States, 60 percent of respondents said they believed influencer marketing had a better return on investment (ROI) than traditional advertising.
Share of marketers who thought that influencer marketing had a greater ROI than traditional advertising in Germany, the United Kingdom, and the United States as of August 2020
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Statista. (November 16, 2020). Share of marketers who thought that influencer marketing had a greater ROI than traditional advertising in Germany, the United Kingdom, and the United States as of August 2020 [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/1201161/influencer-marketing-roi/
Statista. "Share of marketers who thought that influencer marketing had a greater ROI than traditional advertising in Germany, the United Kingdom, and the United States as of August 2020." Chart. November 16, 2020. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/1201161/influencer-marketing-roi/
Statista. (2020). Share of marketers who thought that influencer marketing had a greater ROI than traditional advertising in Germany, the United Kingdom, and the United States as of August 2020. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/1201161/influencer-marketing-roi/
Statista. "Share of Marketers Who Thought That Influencer Marketing Had a Greater Roi than Traditional Advertising in Germany, The United Kingdom, and The United States as of August 2020." Statista, Statista Inc., 16 Nov 2020, https://www.statista.com/statistics/1201161/influencer-marketing-roi/
Statista, Share of marketers who thought that influencer marketing had a greater ROI than traditional advertising in Germany, the United Kingdom, and the United States as of August 2020 Statista, https://www.statista.com/statistics/1201161/influencer-marketing-roi/ (last visited December 30, 2024)
Share of marketers who thought that influencer marketing had a greater ROI than traditional advertising in Germany, the United Kingdom, and the United States as of August 2020 [Graph], Statista, November 16, 2020. [Online]. Available: https://www.statista.com/statistics/1201161/influencer-marketing-roi/
