According to a survey on China's digital reading consumers conducted in August 2020, about half of respondents stated that they had paid for audio books on digital reading platforms. Nearly 90 percent of the surveyed e-reading consumers were either existing or potential paying users.
Preference on paid content and services on digital reading platforms in China as of August 2020
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Share of respondents
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iResearch. (November 17, 2020). Preference on paid content and services on digital reading platforms in China as of August 2020 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1196266/china-popular-paid-content-and-services-on-digital-reading-platforms/
iResearch. "Preference on paid content and services on digital reading platforms in China as of August 2020." Chart. November 17, 2020. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1196266/china-popular-paid-content-and-services-on-digital-reading-platforms/
iResearch. (2020). Preference on paid content and services on digital reading platforms in China as of August 2020. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1196266/china-popular-paid-content-and-services-on-digital-reading-platforms/
iResearch. "Preference on Paid Content and Services on Digital Reading Platforms in China as of August 2020." Statista, Statista Inc., 17 Nov 2020, https://www.statista.com/statistics/1196266/china-popular-paid-content-and-services-on-digital-reading-platforms/
iResearch, Preference on paid content and services on digital reading platforms in China as of August 2020 Statista, https://www.statista.com/statistics/1196266/china-popular-paid-content-and-services-on-digital-reading-platforms/ (last visited August 25, 2024)
Preference on paid content and services on digital reading platforms in China as of August 2020 [Graph], iResearch, November 17, 2020. [Online]. Available: https://www.statista.com/statistics/1196266/china-popular-paid-content-and-services-on-digital-reading-platforms/
